Paid Media Specialist

The ESI Group is a pioneer and world-leading provider in virtual prototyping software solutions. We employ about 1200 highly qualified specialists in 40 countries across the globe. The key to our success is the use of realistic material physics, providing "as good as real" virtual results.

Czech Republic
Plzeň
Full time
Apply at: 
Ludka.Majerova [at] esi-group.com
Your contact:
Luďka Majerová
(Recruiter)

JOB PROFILE

  • Managing campaign set up process, identifying campaign optimization opportunities, and generating campaign performance reporting for the requesters
  • By using the statistics gathered from paid media campaigns, recommending opportunities ESI can integrate into its organic digital communications strategy
  • Managing and reporting on the paid media budget
  • Designing and deploying social media and search engine ad campaigns with an ABM focus
  • Working with global stakeholder to ensure accurately designing campaigns audiences
  • Assisting in SEO implementation via insights gathered from paid campaigns
  • Ensuring technical conversion tracking is in place and functioning across all platforms
  • Generating post campaign performance reports

YOUR SKILLS

  • 3+ years of experience in B2B marketing, preferably in enterprise software, working with long and complex sales cycles
  • English at a C1 level. English is used daily with numerous partners globally
  • 3+ years of experience building social media paid strategies (LinkedIn, Twitter, Facebook)
  • 3+ years of experience building PPC/SEM strategies (Google, Bing)
  • Basic knowledge of standard SEO practices and web analytics systems
  • International mindset and experience working with teams across various geographies and time zones
  • Self-motivation, creativity, project management

WHAT WE OFFER

  • Interesting work in an international company with great colleagues and office environment
  • Flexible working hours with the possibility to work from home
  • 5 weeks of holiday
  • Employee benefits - meal vouchers, contribution to pension and life insurance                                                                    

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